“Non est ad astra mollis e terris via”

“There is no easy way from the earth to the stars”

The infomercials and internet scream success without effort or patience.

“Take this pill each night and drop 40lbs in two weeks!”

“Buy my proven system to make $100k a month from home!”

“Play this game and win real cash!”

Everyone wants the magic pill for health, the secret formula for wealth without sacrifice, the perfect situation without risk or work.  We believe there are Golden Tickets hidden everywhere, and that all we have to do is think and we manifest all of our desires out of thin air.

To get something off the ground takes energy, whether a business or a rocket.  With the rocket we can exactly calculate the energy needed but with a business or relationship the amount of work needed is uncertain and unknowable.  This does not mean abandon hope and stop reaching for the stars, it means it will take more than you can comprehend until you are doing it.

And like Newton’s Second Law says, once you are in motion towards those goals, building that business or relationship and reaching for the stars, you will tend to stay at it because inertia becomes your ally once you have begun the journey.